I designed a cohesive marketing package for Group 313, the UK’s premier 24/7 vehicle recovery service, to strengthen their brand identity and customer engagement. The project included a suite of materials—business cards, promotional flyers, and a dynamic Facebook cover—all unified by bold typography, high-contrast colors, and urgent call-to-action elements that reflect their rapid-response ethos.

The business cards featured a clean, professional layout with emphasized contact details for quick roadside assistance access, while the flyers highlighted their full range of services (recovery, jumpstarts, fuel delivery, and secure storage) with eye-catching icons and competitive rate displays. For digital presence, the Facebook cover merged striking visuals of their fleet in action with key selling points like “Nationwide Coverage” and “Available 24/7,” optimized for mobile and desktop viewing.

By maintaining consistent branding across all touchpoints, the package reinforced Group 313’s reputation for reliability and speed, directly addressing customer pain points during breakdown scenarios. The designs balanced urgency with trust-building elements, such as testimonials and service guarantees, to convert prospects into loyal clients.